Michal Migurski's Reblog: Published items tagged with "advertising" (items 1 to 25)

Julian Bleecker fisks a call for papers. "There's really not much more of an end game for pervasive advertising than that of the extrapolation of today's conditions as in the remarkable design fiction of Spielberg's visual rendering of P.K. Dick's 'Minority Report'. The assemblage of participants in the world of advertising is optimized for itself, which is well-greased linkages between me, my 'interests' (to the extent these translate into commerce) and those who have something to gain in economic terms from selling me my interests."

Originally from Delicious/network/migurski by blackbeltjones reBlogged to via:russelldavies julianbleecker advertising connectivity intrusion fisk funny future scenario

Agreed, so how to get city governments thinking this way? Seems like the used to sponsor leagues that weren't tied to short-term shoe marketing efforts: "In connecting young people with an urban identity reinforced on the streets, and via online and mobile messaging, Nike created a powerful way of representing the city both with space and with signs, a 'Situationist' urban realm. ... We have as much to learn from Nike as Venturi, from Niketown as Levittown."

Originally from Delicious/network/migurski by blackbeltjones reBlogged to via:blackbeltjones shoes marketing ads advertising situationalism debord nike niketown london uk campaign

"We're here to create strong, provocative relationships between great companies and their customers. Games and new ways of storytelling are a fantastic and incredibly exciting way of doing that. Phew. That was long."

Possible future of advertising in absurdly-brief moving pictures. These UHU examples in particular are begging for a rapid-fire, breakbeat-noise soundtrack. Paging Madame Chao...

Originally from The Daily Dish | By Andrew Sullivan by Andrew Sullivan reBlogged to advertising glue speed on Dec 20, 2008, 6:28AM

"But the perfect storm being able to dynamically insert user data into an ad, disguising the ad to seem like part of the application, lack of enforcement by the social networks, and billing the parents' cell phone - well, it's no secret what happens next. By early 2008, the platform was generating 400 million impressions a day, as people poked, bit, slapped, kissed, and drop-kicked each other to the glee of a college-age crowd of game developers. These developers weren't professional corporations - they are college kids who build a game for fun over the weekend and now discovered they could make over $10,000 a day in ad revenue."

Chris Heathcote: "I'm actually not against this screen, but I do worry that existing planning processes aren't suitable for things that, well, radiate. Surely something that can be seen in over 8 boroughs should be the responsibility of the Mayor, rather than the borough where the screen is located? Also, paper planning documents are not a suitable medium for adequately assessing the impact of illuminated and animated signs."

Originally from Chris Heathcote: anti-mega by Chris reBlogged to re:chrisdodo screen london planning permission advertising led bt uk tower bright radiation on Nov 3, 2009, 8:09AM

"The stuff that digital technologies have catalysed online and on screens is starting to migrate into the real world of objects. Ideas and possibilities to do with community, conversation, collaboration and creativity are turning out real things, real events, real places, real objects. I'm not saying that this means that these things are therefore inately better, or that the internet has 'come of age' or any of that nonsense. I just mean that there are new, interesting things going on IRL and that they have some advantages (and penalties) that don't apply online."

Originally from russell davies by russell davies reBlogged to re:russelldavies advertising screens novelty reallife paper

"At first, all 20 LED-equipped shelters will carry the same information from the same sponsor, said a spokesman for Cemusa. But he added that there is the capacity to display other kinds of data on shelters in the future. Maybe one day that would even mean the expected time of arrival of the next bus. For now, the panels will only help remind you how late you're running. And how cold you are."

Michal Migurski's Reblog

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Aug 28, 2010

Workshop on Pervasive Advertising

Learning from Niketown

Aug 26, 2010

Dan Hon: A short rant about games, play and storytelling

Jul 11, 2010

5 Second Spots

Nov 7, 2009

How To Spam Facebook Like A Pro

Nov 4, 2009

all watched over by screens of loving grace

Jul 13, 2009

Meet the new schtick

Feb 9, 2009

Lighting Up at the Bus Stop