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Michal Migurski's Reblog: Published items tagged with "adoption" (items 1 to 25)

Michal Migurski's Reblog

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Nov 25, 2009

 
"The point of all this history is that when we see something from the past like air conditioning or electric space heating gain wide consumer acceptance, it's easy to assume that the technology simply got better. People wanted it! Consumers, surveying the scene, simply picked the best available solution. We discount the lobbying and strategy of the firms as well as government's involvement and ascribe all the adoption to 'technological improvement.'"

Originally from Inventing Green by admin reBlogged to technology policy history adoption curve airconditioning actornetwork on Jul 20, 2009, 8:05PM

Jun 28, 2009

Jun 28, 2009, 10:24am

Gentrification

 
"The middle of the market is a paradox because of the inherent contradiction between the ease of reaching the nerds and the geeks and the need to reach the middle. The solution, if there is one, is to enter a market to the enthusiastic cheers of those in search of the new, but to build a product/service that appeals to those in the middle. After the initial wave of enthusiasm, you hunker down and ignore those that first embraced you, obsessing instead on the needs and networks of the middle. It's a difficult balancing act, but it's the only one that works. Ultimately, you end up disappointing the hard core that first found you, but because of their initial enthusiasm (and more important, because you designed your work for the masses in the first place), your product crosses the chasm and reaches a larger group."

Originally from Seth's Blog by Seth Godin reBlogged to market sethogodin gentrification adoption curve business sales